Private travel advisor creating bespoke journeys around the world.
Start planningWhy Farrelli
The world of travel has never been easier to explore, or harder to choose from. Endless hotels, recommendations, reviews and itineraries are only ever a search away.
Farrelli helps turn all that possibility into a trip that feels right for you.
From finding the perfect hotel to planning a journey from start to finish, everything is shaped around your tastes, your priorities and the way you like to travel.
Whether it’s a weekend away, a week in the sun or something a little more adventurous, Farrelli brings together thoughtful research, first-hand knowledge and trusted insight from travel experts and partners around the world.
There’s no one version of the perfect trip. Just the one that’s right for you.
Wherever in the world you’d like to explore, Farrelli can make it happen.
Four principles that shape every journey.
It starts and ends
with you.
It starts with understanding what matters to you — the places you love, the pace you prefer and the way you like to travel. So we can anticipate what you'll love and, just as importantly, what you won't.
Thoughtfully chosen.
Never overwhelming.
Luxury isn't having more choice. Farrelli combines knowledge, trusted recommendations and careful research to present only the places and experiences we genuinely believe are right for you.
Relationships that make
a difference.
Our relationships with exceptional hotels, travel partners and local specialists around the world means you're looked after wherever you go, opening doors to preferred benefits and thoughtful touches along the way.
As much, or as little,
as you need.
From finding and booking the right hotel to planning a journey from beginning to end, Farrelli can take care of as much of your travel as you need, with every detail handled along the way.
Travel isn't simply about where we go.
It's about stepping away from routine. Celebrating life's milestones. Reconnecting with the people who matter most.
And returning home with stories you'll tell for years to come.
Farrelli exists to make those moments happen.
The person behind every journey.
I'm Sally. Originally from Melbourne, Australia I've spent the past 12 years living abroad, first in Hong Kong and now in London. Calling three very different corners of the world home has given me the opportunity to travel extensively, across Asia, Europe and much further afield.
With a career in brand and marketing spanning luxury and lifestyle brands around the world, I wanted to create something of my own. Farrelli brings together that experience with my love for travel, discovering extraordinary hotels and destinations around the world and sharing them with family and friends.
Today, I work personally with every client, getting to know how they like to travel and creating trips they'll want to talk about long after they return home.
The name Farrelli comes from an affectionate play on our surname, Farrell, a nickname my husband and I were given while travelling through Italy. It felt like the perfect name for a business inspired by the places we discover, the people we meet and the memories we bring home.
Sally x
The Collection · Coming soon
A working collection of the hotels, villas and corners of the world we know best.
Perhaps you already have somewhere in mind. Perhaps there's an occasion to celebrate, a journey you've always wanted to take, or simply a feeling that it's time to get away.
You don't need to have it all figured out.
Tell me what's taking you away, and we'll take it from there.